Events

What It Takes to Build a Standout Consumer Brand with Ariana Ferwerda of Halfdays

What does it really take to build a breakout consumer brand in a crowded category, and do it with intention, community, and high repeat purchase rates? For Ariana Ferwerda, co-founder and CEO of Halfdays, it started with spotting a gap no one else saw. As a lifelong outdoor enthusiast who moved to Colorado only to find women’s technical gear uninspired, unstylish, and lacking performance, Ariana used her background in retail consulting and analytics to build what the industry was missing: performance fashion designed by women, for women, to own the mountain.

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Events

Upcoming Events

From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.

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Jun

25

LinkedIn Live

Modern GTM: How Today’s Best Tech Companies Actually Grow with Mallory Contois of Lovable

Thursday, June 25, 2026, 11:00 AM PDT

Join Mallory Contois, Community GTM Lead at Lovable and Founder of Old Girls Club, for a conversation on how the best technology companies are approaching growth today.

Register now

Jun

30

LinkedIn Live

The First $5M: What Every Tech Founder Needs to Get Right Early in Order to Scale with Alexa von Tobel

Tuesday, June 30, 2026, 11:00 AM PDT

Join Alexa von Tobel, Founder and Managing Partner of Inspired Capital, for a conversation with Female Founder Collective on what it actually takes to build a technology company that can scale.

Register now