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Events
What It Takes to Build a Standout Consumer Brand with Ariana Ferwerda of Halfdays
What does it really take to build a breakout consumer brand in a crowded category, and do it with intention, community, and high repeat purchase rates? For Ariana Ferwerda, co-founder and CEO of Halfdays, it started with spotting a gap no one else saw. As a lifelong outdoor enthusiast who moved to Colorado only to find women’s technical gear uninspired, unstylish, and lacking performance, Ariana used her background in retail consulting and analytics to build what the industry was missing: performance fashion designed by women, for women, to own the mountain.
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Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Sep
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[FOM] Financial Modeling + Fundraising Readiness
Tuesday, September 1, 2026, 1:00 PM EDT
In this session, Stephany Kirkpatrick will help you build the financial systems and fundraising story that give investors confidence and give you clarity.
Sep
2
Health & Wellness Huddle
Wednesday, September 2, 2026, 3:00 PM EDT
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Annette to meet and network with fellow founders!
Sep
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[FOM] THE Go-to-Market + Product Marketing Strategy: Getting Found, Getting Chosen
Tuesday, September 8, 2026, 1:00 PM EDT
In this session, Yasmeen Turayhi will bring her framework for taking products to market in a way that creates real demand, not just activity.
Sep
9
Marketing & Communications Huddle
Wednesday, September 9, 2026, 1:00 PM PDT
Are you a founder looking to learn about Marketing or Communications for your business? Come join this 10th House Huddle hosted by Jessie to meet and network with fellow founders! Ecommerce and consumer brands welcome!
Sep
11
Fashion Huddle
Friday, September 11, 2026, 12:00 PM PDT
Are you a building a Fashion business? Elizabeth will be hosting this Fashion Huddle to specifically collaborate on Future Proofing Your Brand with AI.
Sep
16
Health & Wellness Huddle
Wednesday, September 16, 2026, 12:00 PM EDT
Are you building a health or wellness business? Come join this 10th House Huddle to meet and network with fellow founders in the health and wellness space!
Sep
16
Technology Huddle
Wednesday, September 16, 2026, 3:00 PM EDT
Are you a Founder who knows there's something structurally wrong in your business but can't figure out what is broken or how to fix it?
Sep
18
Accounting + Financial Management Huddle
Friday, September 18, 2026, 1:00 PM EDT
Are you looking to connect with others in the Accounting Space? Come join this 10th House Huddle to meet and network with fellow founders!
Sep
22
Home + Design Huddle
Tuesday, September 22, 2026, 1:00 PM EDT
Are you building a business in the home or design space? Come join this 10th House Huddle to meet and network with fellow founders!
Sep
22
Fashion Huddle
Tuesday, September 22, 2026, 1:00 PM EDT
Are you building a fashion business? Come join this 10th House Huddle to meet and network with fellow founders in the fashion space!
Sep
23
Technology Huddle
Wednesday, September 23, 2026, 12:00 PM PDT
Tech is hard, but building in community makes all the difference.
Sep
24
Trademarks 101: Protecting Your Brand
Thursday, September 24, 2026, 1:00 PM EDT
Join us for an open conversation on what trademarks are, why they matter, and how they can help founders protect their businesses!