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Events
What It Takes to Build a Standout Consumer Brand with Ariana Ferwerda of Halfdays
What does it really take to build a breakout consumer brand in a crowded category, and do it with intention, community, and high repeat purchase rates? For Ariana Ferwerda, co-founder and CEO of Halfdays, it started with spotting a gap no one else saw. As a lifelong outdoor enthusiast who moved to Colorado only to find women’s technical gear uninspired, unstylish, and lacking performance, Ariana used her background in retail consulting and analytics to build what the industry was missing: performance fashion designed by women, for women, to own the mountain.
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Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Jan
5
Community Builder Huddle
Tuesday, January 5, 2027, 1:00 PM EST
Are you building a community-driven business or looking to connect with other founders focused on community building? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
6
Health & Wellness Huddle
Wednesday, January 6, 2027, 2:00 PM EST
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Annette to meet and network with fellow founders!
Jan
7
Technology Huddle
Thursday, January 7, 2027, 11:00 AM PST
Are you building a Technology business? Come join this 10th House Huddle to meet and network with fellow founders in the technology space!
Jan
8
Coaches & Consultants Huddle
Friday, January 8, 2027, 1:00 PM EST
Are you building a Coaching or a Consulting business? Come join this 10th House Huddle hosted by Caru to meet and network with fellow founders!
Jan
8
E-commerce Huddle
Friday, January 8, 2027, 2:00 PM EST
Are you building an E-commerce business? Come join this 10th House Huddle hosted by Glynis to meet and network with fellow founders!
Jan
11
Building Your Intern Team: What Works, What Doesn’t, and What to Know
Monday, January 11, 2027, 10:00 AM PST
Are you thinking about bringing interns onto your team but aren’t sure where to start? Join this community conversation to share ideas, ask questions, and learn from others who are building or managing intern programs.
Jan
13
Technology Huddle
Wednesday, January 13, 2027, 1:00 PM EST
Are you looking to connect with others in the Technology Space? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
13
Business Services Huddle
Wednesday, January 13, 2027, 1:00 PM EST
Are you building in business services? Come join this 10th House Huddle to meet and network with fellow founders in the business services space!
Jan
13
E-commerce Huddle
Wednesday, January 13, 2027, 1:00 PM EST
Are you building an E-commerce business? Come join this 10th House Huddle to meet and network with fellow founders in the E-commerce space!
Jan
14
📚 10th House Book Club
Thursday, January 14, 2027, 2:00 PM EST
Join us for the FFC Book Club — hosted by Avery, Dana Leavy-Detrick, and Jessie Minor. Come together with fellow 10th House members to dive into this month’s discussion, share takeaways and perspectives, and connect through thoughtful conversation around the book.
Jan
15
PR/Media Huddle
Friday, January 15, 2027, 2:00 PM EST
Are you a building a PR or Media business? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
15
Motherhood & Momentum: A Founder Networking Huddle
Friday, January 15, 2027, 4:00 PM EST
Are you a founder balancing motherhood and building a business? Come join this 10th House Huddle to meet and network with fellow founder moms!