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Events
What It Takes to Build a Standout Consumer Brand with Ariana Ferwerda of Halfdays
What does it really take to build a breakout consumer brand in a crowded category, and do it with intention, community, and high repeat purchase rates? For Ariana Ferwerda, co-founder and CEO of Halfdays, it started with spotting a gap no one else saw. As a lifelong outdoor enthusiast who moved to Colorado only to find women’s technical gear uninspired, unstylish, and lacking performance, Ariana used her background in retail consulting and analytics to build what the industry was missing: performance fashion designed by women, for women, to own the mountain.
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Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Dec
30
Health & Wellness Huddle
Wednesday, December 30, 2026, 2:00 PM EST
Are you building a Health and Wellness business? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
5
Community Builder Huddle
Tuesday, January 5, 2027, 1:00 PM EST
Are you building a community-driven business or looking to connect with other founders focused on community building? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
6
Health & Wellness Huddle
Wednesday, January 6, 2027, 2:00 PM EST
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Annette to meet and network with fellow founders!
Jan
13
Technology Huddle
Wednesday, January 13, 2027, 1:00 PM EST
Are you looking to connect with others in the Technology Space? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
15
PR/Media Huddle
Friday, January 15, 2027, 2:00 PM EST
Are you a building a PR or Media business? Come join this 10th House Huddle to meet and network with fellow founders!
Jan
29
Technology Huddle
Friday, January 29, 2027, 1:00 PM EST
Are you looking to connect with others in the Technology Space? Come join this 10th House Huddle to meet and network with fellow founders!
Feb
2
Community Builder Huddle
Tuesday, February 2, 2027, 1:00 PM EST
Are you building a community-driven business or looking to connect with other founders focused on community building? Come join this 10th House Huddle to meet and network with fellow founders!
Mar
2
Community Builder Huddle
Tuesday, March 2, 2027, 1:00 PM EST
Are you building a community-driven business or looking to connect with other founders focused on community building? Come join this 10th House Huddle to meet and network with fellow founders!