Events
What It Takes to Build a Standout Consumer Brand with Ariana Ferwerda of Halfdays
What does it really take to build a breakout consumer brand in a crowded category, and do it with intention, community, and high repeat purchase rates? For Ariana Ferwerda, co-founder and CEO of Halfdays, it started with spotting a gap no one else saw. As a lifelong outdoor enthusiast who moved to Colorado only to find women’s technical gear uninspired, unstylish, and lacking performance, Ariana used her background in retail consulting and analytics to build what the industry was missing: performance fashion designed by women, for women, to own the mountain.
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Aug
14
Fashion Huddle
Friday, August 14, 2026, 12:00 PM PDT
Are you a building a Fashion business? Elizabeth will be hosting this Fashion Huddle to specifically collaborate on Future Proofing Your Brand with AI.
Aug
19
Technology Huddle
Wednesday, August 19, 2026, 3:00 PM EDT
Are you a Founder who knows there's something structurally wrong in your business but can't figure out what is broken or how to fix it?
Aug
21
Accounting + Financial Management Huddle
Friday, August 21, 2026, 1:00 PM EDT
Are you looking to connect with others in the Accounting Space? Come join this 10th House Huddle to meet and network with fellow founders!
Aug
26
Technology Huddle
Wednesday, August 26, 2026, 12:00 PM PDT
Tech is hard, but building in community makes all the difference.
Aug
28
PR/Media Huddle
Friday, August 28, 2026, 2:00 PM EDT
Are you a building a PR or Media business? Come join this 10th House Huddle to meet and network with fellow founders!
Sep
2
Health & Wellness Huddle
Wednesday, September 2, 2026, 3:00 PM EDT
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Annette to meet and network with fellow founders!
Sep
9
Marketing & Communications Huddle
Wednesday, September 9, 2026, 1:00 PM PDT
Are you a founder looking to learn about Marketing or Communications for your business? Come join this 10th House Huddle hosted by Jessie to meet and network with fellow founders! Ecommerce and consumer brands welcome!
Sep
11
Fashion Huddle
Friday, September 11, 2026, 12:00 PM PDT
Are you a building a Fashion business? Elizabeth will be hosting this Fashion Huddle to specifically collaborate on Future Proofing Your Brand with AI.
Sep
16
Technology Huddle
Wednesday, September 16, 2026, 3:00 PM EDT
Are you a Founder who knows there's something structurally wrong in your business but can't figure out what is broken or how to fix it?
Sep
18
Accounting + Financial Management Huddle
Friday, September 18, 2026, 1:00 PM EDT
Are you looking to connect with others in the Accounting Space? Come join this 10th House Huddle to meet and network with fellow founders!
Sep
23
Technology Huddle
Wednesday, September 23, 2026, 12:00 PM PDT
Tech is hard, but building in community makes all the difference.
Sep
25
PR/Media Huddle
Friday, September 25, 2026, 2:00 PM EDT
Are you a building a PR or Media business? Come join this 10th House Huddle to meet and network with fellow founders!
