Female Founder Collective and The 10th House have partnered with Tina Wells to bring you the ultimate guide for breaking into retail. Use this high-impact strategy to expand your retail business to its fullest potential.Tina Wells started her first company when she was 16. It was a millennial marketing agency called Buzz Marketing Group, and she led it for 24 years. During that time, she served over 350 brands including Apple, Proctor + Gamble, and the Oprah Winfrey Network, to name just a few.
Tina is also the author of 20 books, including a bestselling tween series, The Zee Files, and her most recent book, The Elevation Approach, which was in the top 3 books at Target in 2023.
In 2023, Tina debuted two of her own brands at 1,800 Target stores: Elevation by Tina Wells (a home office brand) and WNDR LN (a luggage and travel accessories brand in stores now!). In 2024, both brands will also become direct-to-consumer (DTC) brands.
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