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Events
[FOM] The Metrics That Matter + What Investors Actually Look For at Every Stage
In this session, Mercedes Bent, co-founder of Premise and former Partner at Lightspeed, will break down the metrics conversation into two distinct ones: what actually matters when you do have numbers to show, and what to say when you don't yet.
Date
Tuesday, August 18, 2026, 1:00 PM EDT
URL
Register NowMUST RSVP HERE TO ATTEND
Most founders think metrics are the whole story when you're raising. They're not.
In this session, Mercedes Bent, co-founder of Premise and former Partner at Lightspeed, will break down the metrics conversation into two distinct ones: what actually matters when you do have numbers to show, and what to say when you don't yet.
Drawing from her experience investing in companies now doing $300M ARR and scaling General Assembly from $2M to $100M in revenue, Mercedes will walk you through:
- The metric myths that trip up early-stage founders and what investors are actually evaluating instead
- Which KPIs matter at your specific stage and why the ones that signal traction at seed are almost entirely different from what Series A investors want to see
- How to start building your data infrastructure now so you're not scrambling when you go to raise
- How to lead with a compelling narrative when your story isn't yet in the numbers
This session is designed for founders at every stage of the metrics journey, whether you have data to show or are still building toward it.
About Your Host
Mercedes Bent is the co-founder and Partner at Premise, a venture firm investing in technical founders building AI-native tools at the pre-seed and seed stages. Prior to founding Premise, she was a Partner at Lightspeed Venture Partners for six years, leading investments in consumer, fintech, crypto, and SaaS. Named one of nine Rising Stars in Venture Capital by the Wall Street Journal, she has backed multiple companies now doing $300M ARR. Before Lightspeed, she was GM at General Assembly, where she helped grow revenue from $2M to $100M in four years, and worked at Goldman Sachs as an analyst. She holds an MBA and a master's in education from Stanford and a bachelor's in economics from Harvard.
Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Sep
30
Home + Interiors Huddle
Wednesday, September 30, 2026, 1:00 PM EDT
Are you building a business in the home or interior design space? Come join this 10th House Huddle to meet and network with fellow founders!
Sep
30
Health & Wellness Huddle
Wednesday, September 30, 2026, 2:00 PM EDT
Are you building a Health and Wellness business? Come join this 10th House Huddle to meet and network with fellow founders!
Oct
2
Business Services Huddle
Friday, October 2, 2026, 1:00 PM EDT
Are you building in business services? Come join this 10th House Huddle to meet and network with fellow founders in the business services space!
Oct
6
Community Builder Huddle
Tuesday, October 6, 2026, 1:00 PM EDT
Are you building a community-driven business or looking to connect with other founders focused on community building? Come join this 10th House Huddle to meet and network with fellow founders!
Oct
7
Health & Wellness Huddle
Wednesday, October 7, 2026, 3:00 PM EDT
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Annette to meet and network with fellow founders!
Oct
8
Launching Your Product Using Crowdfunding
Thursday, October 8, 2026, 1:00 PM EDT
Join us for an open conversation on how founders can use crowdfunding to raise money for their first product without giving up equity in their business!
Oct
9
Fashion Huddle
Friday, October 9, 2026, 12:00 PM PDT
Are you a building a Fashion business? Elizabeth will be hosting this Fashion Huddle to specifically collaborate on Future Proofing Your Brand with AI.
Oct
14
Health & Wellness Huddle
Wednesday, October 14, 2026, 12:00 PM EDT
Are you building a health or wellness business? Come join this 10th House Huddle to meet and network with fellow founders in the health and wellness space!
Oct
14
Marketing & Communications Huddle
Wednesday, October 14, 2026, 1:00 PM PDT
Are you a founder looking to learn about Marketing or Communications for your business? Come join this 10th House Huddle hosted by Jessie to meet and network with fellow founders! Ecommerce and consumer brands welcome!
Oct
16
Accounting + Financial Management Huddle
Friday, October 16, 2026, 1:00 PM EDT
Are you looking to connect with others in the Accounting Space? Come join this 10th House Huddle to meet and network with fellow founders!
Oct
20
Fashion + Accessories Huddle
Tuesday, October 20, 2026, 1:00 PM EDT
Are you building a Fashion or Accessories business? Come join this 10th House Huddle to meet and network with fellow founders!
Oct
20
Fashion Huddle
Tuesday, October 20, 2026, 1:00 PM EDT
Are you building a fashion business? Come join this 10th House Huddle to meet and network with fellow founders in the fashion space!