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Events
Social Media + Partnerships: The Growth Engine Behind a Cult-Loved Brand
In this session, Electric Picks founder MJ Carlson breaks down how she’s scaled a community-driven brand worn by celebrities and stylists by turning social media into a true growth engine.
Date
Thursday, April 30, 2026, 11:00 AM PDT
URL
Register NowRSVP HERE - REQUIRED TO ATTEND
What actually drives growth today isn’t just posting consistently; it’s building a system where content, creators, and partnerships work together to compound over time.
- How to show up in founder-led content in a way that actually builds trust and drives conversion
- The difference between organic seeding, paid partnerships, and affiliate—and when to use each
- How to structure influencer outreach and build relationships that compound over time
- How to leverage platforms like ShopMy and LTK to turn creators into a scalable sales channel
- What makes a strong brand partnership, and how to approach, structure, and maximize them
Electric Picks founder MJ Carlson believes that jewelry holds our stories. They’re meant to be loved and worn through every chapter of our lives. Inspired by a lifelong love of collecting charms and vintage keepsakes, she set out to create high-quality, accessible pieces that feel personal and effortless. Jewelry shouldn’t be locked away in a box; it should be enjoyed by everyone.
Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Apr
14
Inside the Investor Mind: What Makes a Consumer Brand Fundable
Tuesday, April 14, 2026, 10:30 AM PDT
In this LinkedIn Live conversation, we sit down with Cristina Nuñez, cofounder of True Beauty Ventures, to unpack what investors are actually looking for when evaluating early-stage consumer brands.
Apr
23
Inside Bala: Building (and Bootstrapping) a $100M Brand Without a Traditional Startup Playbook
Thursday, April 23, 2026, 10:00 AM PDT
In this conversation, we’re sitting down with Natalie Holloway, cofounder and CEO of Bala, the design-led fitness company behind the viral Bala Bangles.
May
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The New Consumer Marketing Playbook: Brand, PR, and Community with Dianna Cohen of Crown Affair
Tuesday, May 5, 2026, 11:00 AM PDT
In this session, we’ll break down how Dianna has approached marketing from day one. not as a set of channels, but as a cohesive system rooted in brand, PR, and community.