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Events
Profitable First, Funded Second: How Victoria Thain Gioia Built Perelel Before Taking Institutional Money
Join us for a conversation with Victoria Thain Gioia, Co-Founder and CEO of Perelel, the first OB/GYN-founded vitamin company offering doctor-formulated, research-backed supplements for every stage of women's hormonal health. Before founding Perelel, Victoria spent her career in investment banking, private equity, and operating roles at The Honest Company, Olive & June, and Carbon38, three of the most recognizable consumer brands in beauty and wellness. That operating background, combined with a personal experience that pointed her toward a real gap in prenatal care, shaped how she built Perelel from the ground up.
Date
Tuesday, October 6, 2026, 1:00 PM PDT
URL
Register NowRSVP REQUIRED TO ATTEND - CLICK HERE
Most founders assume they need outside capital to prove their business is real. Victoria Thain Gioia built Perelel to profitability, with revenue doubling year over year, before she ever took a check from an institutional investor.
Join us for a conversation with Victoria Thain Gioia, Co-Founder and CEO of Perelel, the first OB/GYN-founded vitamin company offering doctor-formulated, research-backed supplements for every stage of women's hormonal health. Before founding Perelel, Victoria spent her career in investment banking, private equity, and operating roles at The Honest Company, Olive & June, and Carbon38, three of the most recognizable consumer brands in beauty and wellness. That operating background, combined with a personal experience that pointed her toward a real gap in prenatal care, shaped how she built Perelel from the ground up.
In this session, we'll break down how Victoria applied what she learned building other people's brands to her own, and how that discipline let her grow Perelel into a profitable business before raising a $27 million round that replaced her early angel investors on her own terms.
In this session, you'll learn:
- What actually carries over from operating inside an established consumer brand to building your own
- How to build toward profitability before you build toward a raise
- What investors look for in a business that doesn't need their money to survive
- How to know when it's time to move from angel investors to institutional capital
- How a personal experience can sharpen an operator's instinct instead of replacing it
- What changes about how you run a company once revenue, not funding, is the proof of concept
Whether you're building your first company or bringing outside operating experience into your own brand for the first time, this conversation will leave you with a clearer sense of what it actually takes to build a business that doesn't need to raise money to prove it works.
MORE ABOUT VICTORIA
Victoria Thain Gioia is the Co-Founder and CEO of Perelel, the first OB/GYN-founded vitamin company offering doctor-formulated, research-backed supplements for every stage of women’s hormonal health. After a career in investment banking, private equity, and operating roles at The Honest Company, Olive & June, and Carbon38, her daughter’s cleft lip diagnosis inspired her to rethink prenatal nutrition. She launched Perelel with Dr. Banafsheh Bayati and Alex Taylor in 2020. Victoria also serves on the Children’s Hospital Los Angeles Board of Trustees and is a mom of four.
Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Oct
2
Business Services Huddle
Friday, October 2, 2026, 1:00 PM EDT
Are you building in business services? Come join this 10th House Huddle to meet and network with fellow founders in the business services space!
Oct
6
Community Builder Huddle
Tuesday, October 6, 2026, 1:00 PM EDT
Are you building a community-driven business or looking to connect with other founders focused on community building? Come join this 10th House Huddle to meet and network with fellow founders!
Oct
6
Profitable First, Funded Second: How Victoria Thain Gioia Built Perelel Before Taking Institutional Money
Tuesday, October 6, 2026, 1:00 PM PDT
Join us for a conversation with Victoria Thain Gioia, Co-Founder and CEO of Perelel, the first OB/GYN-founded vitamin company offering doctor-formulated, research-backed supplements for every stage of women's hormonal health. Before founding Perelel, Victoria spent her career in investment banking, private equity, and operating roles at The Honest Company, Olive & June, and Carbon38, three of the most recognizable consumer brands in beauty and wellness. That operating background, combined with a personal experience that pointed her toward a real gap in prenatal care, shaped how she built Perelel from the ground up.
Oct
6
{NEW YORK, NY} Member Mingle
Tuesday, October 6, 2026, 6:00 PM EDT
Join us for a day of connection, collaboration, and community with fellow female founders in the NYC area!
Oct
7
Health & Wellness Huddle
Wednesday, October 7, 2026, 3:00 PM EDT
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Annette to meet and network with fellow founders!
Oct
8
Launching Your Product Using Crowdfunding
Thursday, October 8, 2026, 1:00 PM EDT
Join us for an open conversation on how founders can use crowdfunding to raise money for their first product without giving up equity in their business!
Oct
8
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Vibe Code Lab by Female Founder Collective x Vibe Code Mama #SFTechWeek
Thursday, October 8, 2026, 4:15 PM PDT
Join Female Founder Collective and Vibe Code Mama for a hands-on evening exploring how founders can use AI to rapidly prototype tools, creative ideas, and products - live, together, in the room. No technical background required. Just curiosity, experimentation, and a willingness to build.
Oct
9
Fashion Huddle
Friday, October 9, 2026, 12:00 PM PDT
Are you a building a Fashion business? Elizabeth will be hosting this Fashion Huddle to specifically collaborate on Future Proofing Your Brand with AI.
Oct
14
Health & Wellness Huddle
Wednesday, October 14, 2026, 12:00 PM EDT
Are you building a health or wellness business? Come join this 10th House Huddle to meet and network with fellow founders in the health and wellness space!
Oct
14
Marketing & Communications Huddle
Wednesday, October 14, 2026, 1:00 PM PDT
Are you a founder looking to learn about Marketing or Communications for your business? Come join this 10th House Huddle hosted by Jessie to meet and network with fellow founders! Ecommerce and consumer brands welcome!
Oct
15
Health & Wellness Huddle
Thursday, October 15, 2026, 2:00 PM EDT
Are you a building a Health & Wellness business? Come join this 10th House Huddle hosted by Bhavti to meet and network with fellow founders!
Oct
15
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Vibe Code Lab by Female Founder Collective x Vibe Code Mama #LATechWeek
Thursday, October 15, 2026, 4:15 PM PDT
Join Female Founder Collective and Vibe Code Mama for a hands-on evening exploring how founders can use AI to rapidly prototype tools, creative ideas, and products - live, together, in the room. No technical background required. Just curiosity, experimentation, and a willingness to build.