Events

Growth Track: CPG Key Metrics & Monthly Financial Reporting with Melissa Ciana & Annie Carlon, Co-Founders of Acru Solutions

In this masterclass, Melissa Ciana and Annie Carlon of Acru Solutions will take the mystery out of financial reporting so you can run your business with confidence, clarity, and control.

Date

Thursday, October 30, 2025, 12:00 PM EDT

CLICK HERE TO RSVP *REQUIRED TO ATTEND - F&B Growth Track 10th House Members Only

This session is a part of the Food & Beverage Growth Track, and is exclusively for food & beverage founders inside of The 10th House.
 
Behind every successful food and beverage brand is a founder who understands their numbers. In this masterclass, Melissa Ciana and Annie Carlon of Acru Solutions will take the mystery out of financial reporting so you can run your business with confidence, clarity, and control.

With experience managing over $1B in revenue across 200+ clients in retail, beauty, CPG, and beyond, Acru specializes in helping founders transform financial chaos into actionable insights. Melissa and Annie will guide you through:
  • Organizing your P&L to understand true business health
  • Modeling COGS, trade spend, slotting fees, and promo calendars
  • Managing cash flow with confidence (even with long retailer payment terms)
  • Building the basics of a financial forecast to prepare for growth and fundraising

Format: 60–75 minute masterclass for early-stage F&B founders, featuring a lecture-style session, interactive Q&A, and a practical post-event assignment.

Takeaway: You’ll leave with a clearer understanding of your financial foundations and a ready-to-use tool to model your own P&L, forecast cash flow, and track the metrics that matter most.

ABOUT YOUR HOSTS
Acru Solutions was founded by Melissa Ciana and Annie Carlon to help entrepreneurs simplify their financial foundations and scale with confidence. Today, Acru manages over $1B in revenue for 200+ clients across retail, beauty, CPG, tech, fitness, and media. Their full-spectrum services span accounting, business taxes, cash planning, data and reporting, and advisory — giving founders clarity on their numbers and control over their growth.

Melissa is a hands-on accounting, finance and operations executive with 20+ years of experience helping start up and growth companies create the financial infrastructure to influence decision-making and maximize sales in highly competitive spaces. Melissa also brings 20+ years of certified public accounting expertise in the preparation of financial reporting and tax filings. She’s currently a partner at Acru Solutions, whose financial services are tailored to make navigating business easier.​

Annie began her career in franchising, starting the first financial support department dedicated to franchisee profitability. Together with Kevin Meurer, she founded Abaci Financial in 2010, packaging accounting services to multi-unit clients and custom reporting focused on profitability metrics. In 2014, Abaci was acquired by a larger financial firm where Annie went on to lead the accounting team, helping them to grow to over 150 clients and 55+ staff. Once again looking to start her own company with a renewed focus on client relationships and client profitability, Annie partnered with other like-minded experts to build another amazing team with Acru Solutions.

Events

Upcoming Events

From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.

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Oct

7

City Sessions

{Austin, TX} Member Mingle

Tuesday, October 7, 2025, 6:00 PM CDT

Come join some fellow members and fellow founders for a Member Mingle/FoundHers Gathering.

Register now

Oct

10

City Sessions

{ORANGE COUNTY, CA} Member Mingle & Coworking

Friday, October 10, 2025, 10:00 AM EDT

Join us for a relaxed, Friday co-working session designed to help you end your week with clarity.

Register now

Oct

10

City Sessions

{TAMPA, FL} Member Mingle

Friday, October 10, 2025, 12:00 PM EDT

Are you a building a fashion or accessory business? Come attend this 10th House Member Mingle hosted by Venus Walks to meet and network with fellow founders.

Register now

Oct

13

City Sessions

{SAN DIEGO, CA} Member Mingle

Monday, October 13, 2025, 1:00 PM PDT

Sometimes working for yourself can feel… well, a little too solo. Let’s change that. Come spend an afternoon coworking alongside other women business owners at Hera Hub Carlsbad.

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Oct

13

City Sessions

{LOS ANGELES, CA} Member Mingle

Monday, October 13, 2025, 5:30 PM PDT

​Come join your fellow founders for drinks on the patio at my favorite restaurant in Pasadena!

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Oct

15

City Sessions

{NEW YORK, NY} Member Mingle

Wednesday, October 15, 2025, 6:30 PM EDT

Kick off the season with cozy fall vibes and Female Founder Collective community.

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Oct

21

City Sessions

{NEW YORK} FFC + Luminary Co-Working Day

Tuesday, October 21, 2025, 10:00 AM EDT

Come join some fellow members and fellow founders for a Coworking Session at Luminary in NYC!

Register now

Oct

21

City Sessions

{SAN DIEGO, CA} Member Mingle

Tuesday, October 21, 2025, 6:00 PM PDT

Join us for a member mingle to connect, share resources, and celebrate the Fall season! There will be a photographer on site doing free headshots, and drinks provided by Gruvi. ​ Think: energizing discussions on what is coming up in business for you, how personal life and business intersects right now, and more.

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Oct

29

City Sessions

{NEW YORK, NY} Member Mingle

Wednesday, October 29, 2025, 5:00 PM EDT

Founders Series: Mingle and Flow: Our first fall event will feature a yoga class, mini product demos and networking and light dinner from partner business.

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Nov

7

City Sessions

{AUSTIN, TX} WorkOUT & WorkSHOP

Friday, November 7, 2025, 8:00 AM CST

Join us at Amy's house for a Women's Heart Health Education Brunch!

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Nov

13

City Sessions

{NEW YORK, NY} Member Mingle

Thursday, November 13, 2025, 4:00 PM EST

"How to Build or Grow your Product Business Profitably.”

Register now

Nov

18

City Sessions

{NEW YORK} FFC + Luminary Co-Working Day

Tuesday, November 18, 2025, 10:00 AM EST

Come join some fellow members and fellow founders for a Coworking Session at Luminary in NYC!

Register now