Events
Get Your Assets Together: A Modern Entrepreneur's Guide to Monetization, Growth & Acquisition
Date
Friday, January 23, 2026, 1:00 PM EST
URL
Register NowKey Discussion Themes
1. The Mindset Shift: From Founder to Asset Manager
This part of the conversation would challenge the traditional "startup founder" narrative, which often focuses solely on venture capital and a future exit. We'd discuss why many female founders, despite immense effort, don't achieve the financial freedom they seek and how they can get their assets together themselves! The goal is to reframe their role from just an operator to a strategic asset manager of their business and beyond.
Discussion Points:
✨Why do so many founders, particularly women, get stuck in the cycle of building a business that requires their constant presence and doesn't generate significant personal wealth?
✨How can a founder's business be the first asset in a larger, diversified portfolio?
What are the dangers of solely pursuing a venture capital-funded, high-growth, "unicorn" path?
✨How can we apply principles of personal finance to both our individual financial decisions and our professional growth?
2. The Power of Strategic Cash-Flowing Ownership… From One Asset or Several!
This section would dive into the core strategy of "Generational Growth," focusing on how female founders can apply it. We'd contrast the typical venture-backed model (which often leads to founders losing control and earning little in the end) with building or acquiring a business that generates immediate, compounding returns. The conversation would highlight why this approach provides more control and a faster path to financial freedom.
Discussion Points:
✨How can a founder structure their business to generate consistent cash flow, rather than just focusing on revenue growth?
✨What are the benefits of being an acquirer (instead of solely focusing on being acquired) as a female founder?
✨What options are there to either to scale existing businesses and/or to acquire a new, complementary cash-flowing asset?
✨We would discuss the FIT Formula (Freedom-First Foundations, Income-Generating Investments, and Thrive & Transform) as a roadmap for applying these principles to their business and personal finances.
3. The FIT Formula: A Practical Roadmap for Personal and Professional Growth
The conversation would break down my "FIT Formula" into its three core components, making the complex process of wealth-building simple and accessible. This would be the most actionable part of the discussion, offering participants a clear, step-by-step guide to follow.
Discussion Points:
✨F: Freedom-First Foundations: How do you define your "Freedom Cost" and use it as a powerful motivator for your growth journey?
✨I: Income-Generating Investments: We'd share examples and strategies for finding and structuring deals that not only generate income but also give you options to grow in multiple ways.
✨T: Thrive & Transform: This part would focus on demystifying advanced strategies, such as being self-funded vs leveraging debt, and opportunities to add value and force appreciation to accelerate growth.
Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Jan
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Get Your Assets Together: A Modern Entrepreneur's Guide to Monetization, Growth & Acquisition
Friday, January 23, 2026, 1:00 PM EST
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[FOM] Financial Foundations: Pricing, Margins & Inventory Management with Erica Moore
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