Events
From Kitchen Table to $100M Brand: A Conversation with Gail Becker, Founder of CAULIPOWER
Join us for an exclusive session with Gail Becker, as she shares the story of transforming a simple cauliflower pizza crust into a $100M+ category-defining brand CAULIPOWER now sold in over 25,000 stores nationwide.
Date
Thursday, September 25, 2025, 1:00 PM EDT
URL
Register NowRSVP HERE*REQUIRED TO ATTEND
How do you take an idea with no food background and turn it into one of the fastest-growing frozen food brands in America? Gail Becker did just that when she launched CAULIPOWER in 2017, transforming a simple cauliflower pizza crust into a $100M+ category-defining brand now sold in over 25,000 stores nationwide.
- From Idea to Shelf – How Gail went from a personal need to a product launch, and what every founder should know about entering grocery without an industry background.
- Winning at Retail – How to get (and keep) buyer attention, navigate slotting fees and distributor relationships, and understand the metrics that matter most.
- Funding Growth – Insights into how she financed rapid expansion while balancing control and ownership, plus what investors look for in food brands.
- Marketing that Stands Out – How CAULIPOWER built a mass-market identity with smart branding, sampling, PR, and consumer love.
- Scaling Operations – Lessons in choosing co-manufacturers, managing supply chains, and avoiding common pitfalls as demand surges.
- Knowing When to Innovate – How she decides between doubling down on core products versus expanding into new categories.
Events
Upcoming Events
From summits, to courses, to workshops, to meet-ups and ask-me-anythings - there is something for everyone here. Listen in, attend in person or virtually, ask questions, or simply add to your when-you-can checklist of everything you need to know.
Sep
3
Law Huddle
Wednesday, September 3, 2025, 11:00 AM PDT
Are you a founder in the Law space? Come join this 10th House Huddle to meet and network ✨
Sep
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Breaking Into National Retailers with Anouck Gotlib, CEO of Belgian Boys
Thursday, September 4, 2025, 4:00 PM EDT
From stroopwafels to national shelf space, Belgian Boys has become a household name by pairing whimsical branding with strategic growth. At the helm is Anouck Gotlib, a former fashion designer turned food founder, who transformed her creative vision into one of today’s fastest-growing snack and breakfast brands.
Sep
4
Fixer Advisory Group Member Mingle
Thursday, September 4, 2025, 5:00 PM EDT
Join us at our New York office for a relaxed and engaging evening with the Fixer Advisory Group team.
Sep
5
WorkOUT & WorkSHOP
Friday, September 5, 2025, 9:00 AM PDT
Start the day with a leisurely walk along the Laguna Beach shoreline, soaking in the fresh air and sparking creativity through movement. After the walk, we'll gather at a nearby cozy coffee shop to dive into a mini-mastermind designed to help you tackle your current marketing challenges.
Sep
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Pitch Demo Day with Jesse Draper
Tuesday, September 9, 2025, 1:30 PM PDT
In this live virtual Pitch Demo Day, selected founders from The 10th House will pitch Jesse Draper, Founding Partner of Halogen Ventures.
Sep
10
Food and Beverage Huddle
Wednesday, September 10, 2025, 1:00 PM EDT
Are you a founder in the Food & Beverage space? Come join this 10th House Huddle to meet and network ✨
Sep
11
{CHICAGO, IL} Member Mingle
Thursday, September 11, 2025, 11:30 AM CDT
Come join some fellow members and fellow founders for a Member Mingle to end your busy week.
Sep
11
{PERTH AMBOY, NJ} Member Mingle
Thursday, September 11, 2025, 5:00 PM EDT
Raise a glass with Angela Atelier and ECR Vintners for an evening designed for women who want more connection—and seriously good wine.
Sep
12
{ORANGE COUNTY, CA} Member Mingle
Friday, September 12, 2025, 10:00 AM PDT
Join us for a relaxed, Friday co-working session designed to help you end your week with clarity.
Sep
12
Optimizing Lead Management for Design-Build Professionals: Tools, Tactics & Real Talk
Friday, September 12, 2025, 1:00 PM EDT
Optimizing Lead Management for Design-Build Professionals: Tools, Tactics & Real Talk
Sep
15
{NEW YORK, NY} Member Mingle
Monday, September 15, 2025, 9:00 AM EDT
Join us for a relaxed morning of connection and conversation at our NYC Member Mingle!
Sep
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Growth Track: Founder as Operator - Leading with Vision While Building Product & Team (60-75 Min Live Workshop)
Tuesday, September 16, 2025, 1:00 PM EDT
Join Dr. Amy Divaraniya, Founder and CEO of Oova, in an interactive workshop on the critical transitions every founder must navigate to build a company that scales beyond their personal expertise.