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Building in health and wellness often means operating in a category you were never trained for. The founders breaking through right now aren't necessarily the ones with medical degrees or a warm investor network, they're the ones closest to the problem, willing to build scrappy, and patient enough to earn trust one believer at a time.

Join us for a conversation with Julia Cheek, Founder & CEO of Everlywell, the at-home lab testing company that has grown into a unicorn brand and raised more than $200 million since 2015. Julia built her earliest team not with full time hires but with contractors and part time experts, and raised her first capital from a small group of doctors and early believers who understood the problem she was solving before anyone else did.

In this session, we'll break down how Julia turned a personal health crisis, an unconventional team, and one early round of belief into one of the fastest-growing health companies in the country.

In this session, you'll learn:

• ​How to build credibility in health and wellness when you're not the industry expert

• ​How to raise your first capital without a warm investor network
• ​How to build your earliest team without full time hires
• ​What it actually takes to earn trust in a category where credibility is the product
• ​How to know when a single big moment is worth betting everything on
• ​How to keep your original mission intact as the business scales past you
  
  Whether you're pre-launch or already building your first team, this conversation will leave you with a clearer sense of what it actually takes to build capital, trust, and momentum in health and wellness.
  
  MORE ABOUT JULIA
  Julia Cheek is the Founder and CEO of Everlywell, a digital health company pioneering the next generation of biomarker intelligence—combining AI-powered technology with human insight to deliver personalized, actionable health answers. Over the past decade, Everlywell has delivered close to 1 billion health insights, transforming care for 60 million people and powering hundreds of enterprise partners. In 2017, Julia secured a landmark deal with Lori Greiner on Shark Tank, further accelerating Everlywell's growth and brand visibility. She has raised over $500M in venture capital funding.
  
  Julia is a visionary leader, serving on the Board of Directors for Headspace and The University of Texas at Austin President's Innovation Board. She demonstrates her passion for entrepreneurship by supporting underrepresented founders, investing in over two dozen healthcare startups and venture capital funds. Julia was named a Digital Health Icon by Rock Health, Entrepreneur of the Year by Springboard Enterprises, and Fortune Magazine's 15 Most Powerful Women in Startups.
  
  Julia attended Vanderbilt University and graduated summa cum laude with degrees in Economics and Psychology, and she has been involved as a VUconnect Career Advisor and a Commodore Recruitment Program (CoRPs) volunteer. She went on to earn her MBA from Harvard Business School, graduating as a Baker Scholar with high distinction. She is based in Austin, TX.