Events

Inside the Rebecca Minkoff Brand: Lessons in Longevity, Innovation & Style

In this intimate virtual interview, Rebecca Minkoff sits down with her Female Founder Collective co-founder Alison Wyatt for a candid conversation on the evolution of her namesake brand — from its scrappy beginnings and breakout “Morning After Bag,” to international expansion, technology-driven retail innovation, and the bold pivot toward a licensing-led future.

Date

Wednesday, October 15, 2025, 1:30 PM EDT

CLICK HERE TO RSVP *REQUIRED TO ATTEND

From a single handbag design to a globally recognized lifestyle brand, Rebecca Minkoff has redefined what it means to build a modern fashion business. In this intimate virtual interview, Rebecca Minkoff sits down with her Female Founder Collective co-founder Alison Wyatt for a candid conversation on the evolution of her namesake brand — from its scrappy beginnings and breakout “Morning After Bag,” to international expansion, technology-driven retail innovation, and the bold pivot toward a licensing-led future.

Together, they’ll unpack the brand’s journey through creativity, commerce, and constant reinvention — including how Rebecca has harnessed collaborations, community, and mission-driven storytelling to stay relevant in an ever-changing industry.

This session is designed for emerging fashion and accessories founders eager to learn get a playbook on:

— Building a brand with enduring identity and consumer love
— Navigating growth while preserving creative integrity
— Integrating innovation and technology into retail experiences
— Partnering strategically for scale and staying culturally relevant
— Crafting a personal brand that builds a community

Join us for an inspiring deep dive into what it really takes to build a brand that lasts — and how to evolve without losing the essence that started it all.
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ABOUT THE FOUNDERS
​​​Rebecca Minkoff is best known for her iconic ‘Morning After Bag’ (aka, the M.A.B.) which is everything her brand is known for today — edgy, feminine, and iconic. With a ready-to-wear collection quickly following in 2009, her name and brand set off on a wild, well-deserved rise to success. Today, Rebecca Minkoff is a global brand internationally recognized for its handbags, apparel, footwear, jewelry, and accessories. Rebecca is also an author, podcast host, and co-founder of Female Founder Collective.
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Alison Wyatt is nothing short of a serial entrepreneur. She is the co-founder and CEO of The 10th House, The North, and Female Founder Collective. On top of that, she is an angel investor in companies such as Hatch, HeyMama, and Summer Salt, a former CRO, champion of women in many forms, business-builder, idea-factory, and people-connector.

Events

Upcoming Events

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Oct

15

10th House HUddles

Technology Huddle

Members only!

Wednesday, October 15, 2025, 1:00 PM EDT

Are you a Tech Founder? Come join this 10th House Huddle to meet and network, and to welcome our incoming Cohort Members!

Register now

Oct

17

10th House HUddles

Fashion & Accessories Huddle

Members only!

Friday, October 17, 2025, 1:00 PM EDT

Are you a building a fashion or accessory business? Come join this 10th House Huddle to meet and network with fellow founders ✨.

Register now

Oct

22

10th House HUddles

Health & Wellness Huddle

Members only!

Wednesday, October 22, 2025, 1:00 PM EDT

Are you a Health & Wellness Founder? Come join this 10th House Huddle to meet and network with others! ✨

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Oct

24

10th House HUddles

Technology Huddle

Members only!

Friday, October 24, 2025, 1:30 PM EDT

Are you a Tech Founder? Come join this 10th House Huddle to meet and network, and to welcome our incoming Cohort Members!

Register now

Oct

31

10th House HUddles

Beauty + Personal Care Huddle

Members only!

Friday, October 31, 2025, 1:00 PM EDT

Are you building a beauty or personal care business? Come join this 10th House Huddle to meet and network with fellow founders!

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Nov

5

10th House HUddles

Law Huddle

Members only!

Wednesday, November 5, 2025, 12:00 PM EST

Are you a founder in the Law space? Come join this 10th House Huddle to meet and network ✨

Register now

Nov

21

10th House HUddles

Fashion and Accessories Huddle

Members only!

Friday, November 21, 2025, 10:00 AM PST

Are you a building a fashion or accessory business? Come join this 10th House Huddle to meet and network with fellow founders!

Register now