Events
Growth Track: Founder as Brand Builder: Step Into Your CEO Role with Meghan Caiazzo, CPG Executive & Growth Strategist
In this masterclass, Meghan Caiazzo will guide you through the mindset and skills you need to shift from product maker to business leader, and to become the kind of founder investors, retailers, and teams want to back.
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Dec
9
What It Takes to Build a Standout Consumer Brand with Ariana Ferwerda of Halfdays
Tuesday, December 9, 2025, 1:30 PM EST
What does it really take to build a breakout consumer brand in a crowded category, and do it with intention, community, and high repeat purchase rates? For Ariana Ferwerda, co-founder and CEO of Halfdays, it started with spotting a gap no one else saw. As a lifelong outdoor enthusiast who moved to Colorado only to find women’s technical gear uninspired, unstylish, and lacking performance, Ariana used her background in retail consulting and analytics to build what the industry was missing: performance fashion designed by women, for women, to own the mountain.
