Education

At Female Founder Collective’s The 10th House, we focus on helping founders understand what actually drives growth in today’s landscape—not just what used to work.

Join Mallory Contois, Community GTM Lead at Lovable and Founder of Old Girls Club, for a conversation on how the best technology companies are approaching growth today.

​The traditional GTM playbook is changing. Paid acquisition is more expensive, attention is harder to earn, and founders are being asked to do more with smaller teams and tighter budgets. The companies breaking through aren't simply spending more on marketing. They're building trust, creating community, and developing growth engines that compound over time.

​Throughout her career, Mallory has built community and growth programs at companies including Lovable, Mercury, Maven, Cameo, and Pinterest, helping connect founders, operators, creators, and leaders at scale. In this session, she'll share what she's learned about building demand, creating meaningful customer relationships, and developing a modern go-to-market strategy that works in today's environment.

Your Invite to 10th House: A Community that Fuels Your Journey

At Female Founder Collective’s 10th House, we exist to democratize access to the strategies, insights, and connections that have traditionally been locked behind closed doors. Our community fosters authentic connections, celebrates victories, and shares honest advice, creating a space where founders can grow together.

As a member of The 10th House, here’s what you can unlock:

• Direct access to industry leaders who meet you where you are and give candid, real-world advice.
• Supportive workshops, resources, and frameworks you can apply the same day.
• Opportunities to connect with founders who celebrate your wins and help you through setbacks—with zero judgment, just true understanding.
• Front-row seat to future events like our intimate fireside chats, founder cohorts, and exclusive pitch demos.

Apply now below to join our vibrant community and unlock the resources, insights, and connections you need to scale your entrepreneurial journey. Let’s build the future, side by side 💌

Apply for 10th House Membership

What's Next?

Become a part of a community of like-minded female founders. Inside The 10th House, you’ll find fellow founders, investors, and above all, a community.