Prioritizing Branding as a Growth Strategy is a key to consistent and organic social media and revenue growth.
Willow will take you through how to manage to create a brand for the first time or re-branding. In this session, you will get give a step-by-step process on how to manage a successful branding process, ways to avoid typical pitfalls that cause many brands to fail [sharing case studies].
Willow Hill is the Co-founder and Chief Creative Officer of Scout Lab, an award-winning creative agency building the purpose-driven brands of tomorrow. Clients include Venmo, Wix.com, Adidas, and more. Prior to founding Scout Lab, Willow built Airbnb's global brand, launching the rebrand all over the world. In addition to being an entrepreneur, Willow is an advisor for companies using technology to solve global issues as well as an advocate for climate justice.
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