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Replay: From Digital Influencer to Co-Founder: How Chriselle Lim Pivoted her Career and Built a Brand

FFC Co-Founder Rebecca Minkoff is sitting down with the multi-hyphenate Chriselle Lim to talk about everything from her career shift, to how Lim fostered a following, used her platform to build a brand that is making a positive impact on families’ futures, the future of work and family, and advice for other business owners looking to do the same. 

Chriselle Lim was one of the first digital influencers to enter the industry, paving the way for future content creators and entrepreneurs. Today, Lim has over 5 million followers across her various platforms and channels, inspiring women worldwide through her unique perspective on beauty, fashion, and lifestyle. 

But in 2020, Lim made a major career shift into an industry no one was quite anticipating. She co-founded Bümo, a platform bringing licensed educational childcare to the workplace. Bümo, a platform that is operational both online and in-person, is dedicated to reimagining what the future of family and work looks like by providing parents with creative solutions to thrive in their career while also supporting their children's development. Rapidly expanding, Bümo opened its first location at the Westfield Century City shopping center and has raised a $3.5M seed round. 

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