As founders, we know how crucial our voice and personal branding is to business growth. Thought leadership has propelled brands like Female Founder Collective forward into new markets and growth methods.
But where do you start if you don't have an angle?
During this workshop, thought leadership expert, Avary Bradford will walk you through defining your thought leadership angle so you can leverage it as a lead generation model. To start, Avary will dive into how to uncover your thought leadership 'beat' - this is basis of what you want to be known for so you can begin establishing yourself as an expert in that space. From there, she will show you how to leverage your new thought leadership angle as a lead generation and passive income tool.
By the end of this workshop, you will find your authentic approach to thought leadership, and learn how to implement that approach into digital products and speaking opportunities.
Avary Bradford is CEO and Founder of The Hive Consulting Co., a content creation and consulting team that creates educational opportunities and digital products that help founders lead, grow, and scale. Her clients include Female Founder Collective, The NEAT Method, Tina Wells, and more!
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